New Delhi: Facebook took a look at the people, moments and places that mattered most on Facebook in India in 2013. BJP's Prime Ministerial candidate Narendra Modi is the most talked about person on Facebook in India beating likes of cricketing legend Sachin Tendulkar and Apple iconic device iPhone 5s, said the US-based social networking site.
According to the social networking giant's top Indian trends of 2013, RBI Governor Raghuram Rajan and India's Mars mission also failed to beat the Gujarat Chief Minister, who was the most mentioned person on Facebook this year.
Facebook, which at present claims to have 1.19 billion monthly active users (MAUs), has 82 million MAUs in India for the quarter ending June 31, 2013. "Take a look at the most mentioned people and events of 2013, which point to some of the most popular topics in India," Facebook said in a statement.
This includes Narendra Modi followed by Sachin Tendulkar, iPhone 5s, Raghuram Rajan and Mangalyaan, it added. Last month, India launched its maiden mission to Mars, which could carry India into a small club of nations, including the US, Europe, and Russia, whose probes have
orbited or landed on Mars.
Batting mastero Tendulkar also retired last month after playing his 200th-test match. He is also the first sportsperson to be bestowed with India's highest civilian award, Bharat Ratna. "Today, we're taking a look back at the people, moments and places that mattered most on Facebook in India in 2013," the social networking site said.
Conversations happening all over Facebook offer a unique snapshot of India and this year was no different. Every day, people post about topics and milestones important to them from announcing an engagement, to discussing breaking news or even celebrating a favourite political party's victory or love for cricket, it added.
Sukhdev Dabha at Murthal (Haryana) was the most talked about place to visit on Facebook followed by Golden Temple in Amritsar, Bangla Sahib Gurudwar, Connaught Place and India Gate in New Delhi and Taj Mahal in Agra among others.
Methodology
Describing its methodology, Facebook said that it looked at which life events and places generated the most posts and check-ins in 2013, and then used the data to create global and country-level rankings. Most talked about topics: We measured how many Facebook posts in 2013 mentioned a specific topic and then ranked those topics based on the overall number of mentions to create each list. Mentions include both the term itself and related hashtags. For example, both "Here at #Sachin's last match" and "Proud to be at the Sachin's match" would be calculated as part of the buzz related to a single event.
How to see your own Year in Review
People can also look back that their own biggest moments of the year, including life events and popular posts they have shared. This personalised look back also includes the option to see highlights and popular posts by friends. See your year in review at Facebook.com/YearInReview.
A glimpse of top Check-ins on Facebook in India in 2013:
- Sukhdev dhaba, Murthal
- Golden Temple, Jalandhar
- Bangla Sahib Gurudwara, New Delhi
- Connaught Place, New Delhi
- Prasads IMAX, Hyderabad
- India Gate, New Delhi
- Marine Drive, Mumbai
- Taj Mahal, Agra
- Starbucks Coffee , Connaught Place, New Delhi
- PVR , MBD Neopolis Jalandhar
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(With inputs from PTI)
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