Kia India has hit a major milestone by selling over 400,000 connected cars, marking a significant achievement in the realm of tech-driven mobility experiences.
These connected car variants now make up more than 44 percent of Kia India’s total domestic sales, showcasing a standout success story in the automotive industry.
The growth of Kia India’s connected car variants is impressive, boasting a 30.9 percent Compound Annual Growth Rate (CAGR), surpassing the global growth forecast of 18 percent by 2032.
The Seltos takes the lead in driving Kia’s connected car sales, contributing 65 percent to the total. Customers are increasingly opting for Seltos models equipped with connected car features, making up 57 percent of all Seltos units sold. Following closely, the Carens also reflects this trend, with 31 percent of its customers choosing connected car variants. Even though telematics are currently available in only 7 variants of the Sonet, they still contribute a significant 21 percent to the total Sonet sales.
Mr. Myung-sik Sohn, Chief Sales and Business Officer at Kia India, stated “We have differentiated our brand in the market for its design and technology superiority. In today’s hyper-connected world, customers want their cars to be seamlessly integrated with their lifestyle, driving a surge in demand for technology-enabled cars. We will continue to introduce more and more connected car features to offer a safer, more connected, and enjoyable drive experience to our new-age customers.”
Kia has been at the forefront of integrating advanced connected car functionalities into their vehicles, with features like Hinglish Commands, Remote Window Control, Remote Engine and AC Start, and Valet Mode gaining popularity among customers.
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