Madamma, who hails from the Soliga tribal community, is a unique and laudable choice by EC for the role, as the nonagenarian has spearheaded several movements in her village and is well respected by locals.
She made headlines when she fought for years to get electricity to her village ‘Jeerige Doddi’ in Hanur taluk of Chamarajanagar district. After her relentless efforts to power supply to Jeerige Doddi, the housing and infrastructure minister of the state, V Somanna took the authorities concerned to task and directed them to start work immediately.
Known among locals as an expert midwife, Madamma has also won the Rajyotsava Award for midwifery and for promoting tribal medicine. The Karnataka government awarded her the state award–Rajyotsava– in 2022.
EC’s choice of making Madamma an ambassador, instead of a movie star or a celebrity came as a surprise for many.
Meanwhile, Madamma, after a few hours of practice and some help from local school teachers and panchayat officials, recorded her slogan of ‘Election in our right, please vote for the better nation’.
A huge LED screen with Madamma’s video will be telecasted and publicized across Chamarajanagar district from April 7 onwards, according to officials.
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